Wednesday, September 09, 2009
How to get repeat visitors to your website.
Getting people to come back to your website repeatedly.
Let's get started:
- Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.
- Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.
- You can allow customers to 'opt in' to get discounts and special offers. Place a link on your site to invite customers to 'opt in' to get a monthly newsletter or valuable coupons.
- Add a link to your primary page with a script 'Book Mark or Add this site to your Favorites'.
- Add a link 'Recommend this site to a Friend' so that the visitor can email your website link, with a pre-written title, "Thought you might be interested in this", just by clicking on it.
- Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a 'Contact Us' link on each page.
- Create a 'Our Policies' page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.
- Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.
- Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.
- Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to 'opt out' of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products.
One more thing you can do is make your website more interactive. Make it interesting and fun for them to stick around. Let's take a look at MySpace as an example. Go to the main page and snoop around. Not only do they provide a place for people to meet and get to know each other, they have polls, classifieds, forums, videos and more. All designed to get you to stick around and come back again.
Now I'm not saying that you should try to compete with MySpace, but what you can do is take the time to design your web pages so that your visitors will want to click around for a while and get to know you. Give them something to do and a reason to come back. The longer you can keep their attention the more times you can get them to come back the better for you and your business!
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Tuesday, July 28, 2009
See Every Single Visitor On Your Web Site
It's an amazing tool. PLUS, it provides a service to your customers because they can email and/or chat with you or your customer service person -- live!
It's a KILLER and very important marketing tool Why?
Because, you can SEE visually every person on your web site and where they're coming from. You can tell if you're being ripped off on advertising or not by the time people spend on your web site and by whether or not they visit any other pages other than your initial one.
Once your ad goes out, you can literally see the traffic come in as your website fills up with visitors.
Plus, you can actually create a bond and answer sales questions by having instant chat available.
This is a MUST HAVE tool!
The service is called Live Person from:Live Person
It would really hurt to have to run my business without this tool. I highly recommend you download and use it right away.
Best wishes,
Marlon Sanders
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Introducing the NEW, totally updated and completely revised 2.0 version of "Create Your Own Products in a Flash!"
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Higher Response Marketing, Inc., 11844 Bandera Rd #469, Helotes, TX 78023, USA
Saturday, July 25, 2009
Small Business Blog Marketing: What Does It Entail?
Blog marketing for small business is all about current, or up-to-date news about your business. It is certainly an excellent tool to use to bring your business to the attention of potential customers. However, you must be patient because it is a long process that requires a fair amount of attention to detail. Just because you have a blog does not mean that someone will find it and read about your business, you need to make your business blog known. If you have a website for your business, you can refer to your blog on the website, therefore, those already knowing about your site will be able to access your blog also.
Blog marketing for small businesses is something that, being relatively simple, anyone can do. Having a blog and keeping it up to date with your businesses latest information is not difficult. It is more a case of consistency than anything.
How does one begin this marketing blog for small businesses?
A quick search on google with show an enormous number of places to access free blogs for you to begin.
Marketing a blog is more or less the same way that a website is marketed. Keywords and content are the main thing here. It can be you that writes the content, if you are so inclined, or pay someone to write for you. This part is entirely up to you. However, you want to be sure that the content is relevant, actually worth reading and that your target audience will want to read, if you want them returning. You also want to become familiar with SEO, search engine optimization. SEO will help you optimize your blog to get a better ranking in search engines.
After choosing keywords and published relevant content on your blog, you're ready to start making it known on the internet. Link exchanges are important for your small business marketing blog and exchanging links with similar sites that are relevant to yours, but not in direct competition, is a good way to get noticed. Social book-marking sites, like facebook and twitter, are an excellent way to get your presence known.
There are directories that you can pay to list your blog URL in their directory under the specific category that it applies to. However, many directories have special guidelines you must follow in order to be approved for inclusion, this is fairly straight forward, provided you don't try to have your blog included for a category it is not best suited to.
Another important thing to remember when you have a small business marketing blog, is that if someone leaves you a comment on the blog, you should respond, acknowledging their interest. You can also comment on other blogs that are relevant to yours, leaving a link to your blog at the same time. This will bring visitors to your blog, and you should begin to see an increase in traffic.
It is not rocket science, the trick is patience and consistency, to be successful with Small business blog marketing.
More information on this subject can be found at: http://www.internetemploy.com
Sunday, December 07, 2008
3 Essential Tools for Starting and Maintaining a Small Business
1) Acquiring start-up capital
2) Finding customers
3) Accounting for, budgeting and controlling sales and expenses
The following resources will help your small business achieve these success factors.
Acquiring Start-Up Capital
An adequate supply of capital is essential as many profitable businesses fail because they don’t have enough cash to pay their employees and suppliers. But what is an adequate supply of capital? The only way to tell is by doing a significant amount of research on your potential market and formally documenting this in a business plan. I’m sure you know that a business plan is a very important document that is crucial to convincing your banker to lend you money.
There are two ways to obtain a business plan.
1) Do it yourself by amending a business plan template, or
2) Hire a professional to do it for you.
Obviously obtaining 1) will be a great deal cheaper.
Finding Customers
Finding customers is a difficult and expensive task for service business owners such as accountants, lawyers and plumbers. It is believe that a cost effective marketing strategy for service business owners is to simply give all their personal contacts a few business cards.
Accounting For, Budgeting and Controlling Revenue and Expenses
Accurate accounting is very important for small business owners. It’s essential that you have timely access to information that could make or break your business. If stocks are running low – you need to know about it. If a large proportion of your debtors haven’t paid – you need to know about it. If you do not react to these situations quickly you may have a situation where you don’t have enough money to pay your employees – or worse still someone is stealing cash out the till.
Hopefully you now have an idea of some of the tools that you can use to grow and maintain your small business.

Wednesday, November 19, 2008
Product Review of ListInferno
Overall Rating: 5 out of 5
Ease of Use: 5 out of 5
Effectiveness: 5 out of 5
Recommendation: Use Immediately - Major List Building Tool
Price: FREE
Anyone successful on the Internet tells you the gold is in your list. But what if you can't get that list? What if
you're struggling to get just 100 subscribers a week?
Now there's a better solution, that enables anyone to add thousands of 100% opt-in subscribers to their list, with
very little effort.
Technical eMarketer Steve Shaw, the guy behind this tool, says that ListInferno has been designed to "give everyone and anyone the ability to create their own big valuable opt-in list ... this system has been designed to add thousands of opt-in leads to your list for the bare minimum of effort - and it's all 100% free".
So, does it live up to the hype?
When I first took a look at this tool, I thought, "Well, there are some systems similar to this one on the net...
What makes this one so special?"
Then, when I signed up and followed the process in the Setup Wizard, the answer was easy to see. There are some
subtle differences in this tool that make it really stand out. And I'd be willing to bet that these differences may
well make this the most viral list building tool yet seen online.
It's important to realize, that rather than bringing you huge amounts of traffic, this tool brings you what anyone
wanting to make money online needs even more - quality targetted 100% opt-in leads for your list.
This new free tool could well be the easiest, cheapest and fastest way to build your list yet developed. In fact, by jumping on board with this as soon as possible, you could gain a strong advantage over your competitors.
And if they are already signed up, that's even more reason not to waste any more time. After all, the one with the
biggest list usually wins, and makes the most money.
Definitely ride the wave on this: List Inferno
Listen, I've tried this out myself - it's so easy and so effective, it would be pretty dumb not to use it
immediately. Anything that can give you free subscribers for virtually zero effort is worth a try - and this system
can give you lots of those.
Bottom Line: This is probably the most effective list building system we have ever encountered - and quite
possibly there will never be anything like this again. We mean that. We just hope it stays free... You should get it now while it still is.
List Inferno
The Truth About Creating A Passive Income Online
August 1, 2008 | By Kenneth Koh |
Creating a passive income online is something that you probably have heard of. Many business opportunities use the idea of “creating a passive income online” to sell you their systems. It works because I’m using this trick too. But does passive income really exists?
In this article, my goal is to share with you some essential truth about creating a passive income online. I know most of you are more keen to learn how to create a passive income online. I’ll talk about it in future. But before I do that, it is important for me to cover some grounds and get your mindset right.
Passive Income Doesn’t Exist!
First of all, I need to get this straight - passive income doesn’t exists, at least not according to what most newbies define as passive income.
Most people define passive income as “making money without having to do anything”. If you are one of them, you will be very disappointed when you realize that this is not true.
Do you realize that whenever you get into an opportunity that ‘claims’ to give you a passive income, you end up being overwhelmed with lots of sh*t and often have to work like a dog? That’s when most people give up.
Truth is, there is no such thing as making money without having to do anything. If such opportunity exists, it’s most likely a scam (unless you’re talking about putting your money in the fixed deposit).
So what is a passive income then?
Here is my definition of a passive income - “A passive income is an income system that does not trade time for money.”
If you go with my definition, you are less likely to be disappointed and more likely to succeed because you’re prepared to work hard to create such a system.
Once you get the definition right, all you have to do is spend most of your time creating different streams of passive income and spend less time making money.
“Huh, what are you talking about, Kenneth?”
If you understand what I am talking about, good for you. If you don’t, let me explain.
Most people spend time to make money. One obvious example is working for a monthly salary. Some other less obvious examples include the following activities:
- Staring at the computer screen to trade the stock market or forex.
- Selling products in Ebay (unless you have plans to turn it into a system).
- Posting ads to sell Clickbank products (unless you have plans to turn it into a system).
- Providing freelance services such as graphic design, article writing etc (I hope my freelancers are not reading this!)
If you are pressured for money, yes, go find a job and do some part-time freelance jobs. But if you want to be rich, spend most of your time creating different streams of passive income.
You need to understand that making money and creating a passive income are two different things.
Creating a passive income may not make you money, although the ultimate goal is to make lots of money passively. When creating a passive income, you are creating a system that does not trade time for money and in the process of creating this system, you may spend more than you earn.
Many people can’t get pass the idea of losing money before making money. That’s why most people fail to create their first passive income online. On the contrary, those who are ‘lucky’ enough to create their first stream of passive income online will continue to create the second stream and third stream because they’re used to the idea of losing some money before getting it all back, multiplied. Another reason is because with their first passive income established, their risk appetite is higher and they are more willing to lose. The last reason is because they are more experienced now.
If you’ve just started out, go find a job to make money. But don’t spent too much time on it. Take 3-5% of your monthly income and most of your spare time to create a passive income online. Online opportunities cost much lesser than offline opportunities and 3-5% should be enough for you to learn the ropes. How soon you’ll see your first passive income established depends on how fast you learn and how hard you work.
Get your definition of passive income right and spend most of your time creating a passive income online. Once you’ve created your first passive income, go on to create the second, the third and more streams of passive income. This is possible since you don’t trade time for money with these systems. This is the sure way to make a fortune rather than just making a living.
Wednesday, April 16, 2008
a low cost, high income business model
the Internet without spending a lot of money, then this is
it.
Jacobo Benitez, a guy from Mexico has just launched a new
product "AdWords Profits 2".
Now, this guy is just 21 years old, but he has managed to
build a business that makes him 5-figures every month. And
he has done this with the help of Google AdWords.
In his new ebook, he takes you by the hand and shows you
how to get AdWords clicks for as little as $0.01. Not only
that, he also tells you where to find the products to
promote using AdWords.
So you can set up your own money making business with
literally minimum effort and minimum expenditure on your
part.
And best of all, this system works on complete autopilot.
Check it out here:
Adwords Profits 2
Thursday, January 17, 2008
Become a serious netpreneur today!
Most of it is true! I agree. But have you ever thought why everyone doesn’t succeed at Internet Marketing?
What differentiates an expert Internet Marketer from a not-so expert marketer?
Why some succeed in a short span of time and why it takes years for others to succeed?
Why one Internet Marketer makes $10,000 or more consistently and why another is stuck at making a few hundred dollars per month?
Well, let me put it straight, Internet marketing becomes an easy job ONLY when you follow a definite system.
Unless, your Internet marketing is strategic, you’re not likely to go too far.
You yourself can only decide how much you want to make out of your Internet Marketing venture. If you are happy being a pajama-preneur, well I have nothing much to say in that regard. It’s absolutely your wish. But if you want to be a serious netpreneur and want to be a recognized figure in your field, then it is imperative that you follow a “SYSTEM”.
If you have not been doing that, wake up and smell the coffee! In order to be successful at Internet Marketing, first you have to understand what is online business and what does it entail. Once you understand that, you have to make a business plan. Yes, a business plan is a very important thing in any business. After chalking out a proper business plan, you will see how easy the next steps will become automatically.
In the beginning, please don’t expect to achieve success overnight. Just stick to your plan and be methodic, and then, I am sure, it won’t be too long until you see some results.
So, if you are planning to become a serious netpreneur, it is essential that you understand the concept of online business and Internet Marketing. One of the best places where you can get valuable, eye opening information about serious netpreneurship is http://yoursimplystupid.com/x.php?a=r&id=16644_1038
This e-book will give you step by step information on how to develop an Internet Business. Once you read this e-book, you will realize a lot of things about working online and you will understand where have you been going wrong. If you don’t want to remain stupid with your online venture, go and grab this e-book http://yoursimplystupid.com/x.php?a=r&id=16644_1038
today and learn what you need to now with your online business!